by Google
YouTube is a dynamic platform that is constantly evolving and changing. It's good if you stick to your concept that works for you, but it's important to adapt your content to audience requirements and follow trends. In this article, we bring you some advice that you should no longer follow.
1. Post videos every day
We do not recommend this, especially if you make longer videos. YouTube currently prefers audience engagement, and having your video watched is more valuable than having a high number of videos. Quality is more important than quantity. But it all depends on your community. Therefore, if your viewers have enough time to watch your videos, you can also test daily posting.
2. Copy other YouTubers
In the past, aspiring creators were advised to replicate their favorite successful YouTubers, but you should do it a little differently. Be inspired by the type of content that you enjoy watching the most, not by a specific creator. You should simply create videos that you yourself would like to watch. But if a trend blows up and you're quick enough to take advantage of it, go for it!
3 . Introduce yourself
Repeated introductions can be boring for viewers who already watch your videos. It is likely that the viewer already knows you, and if not, you can write a short description of yourself below the video. Focus on quick and engaging beginnings that will interest everyone. If you don't know how to do them, you can read the article about Hook here 👇🏼.
4. Be viral as soon as possible
Being viral is great and brings many benefits and especially new viewers. Well, just as you shoot, you can also fall. Viral videos bring unpredictable and short-term success. It is also addictive and can bring you pressure or criticism from an irrelevant audience. The key to long-term success is a loyal audience and stable growth.
5. Create videos for the YouTube algorithm
Many creators are obsessed with the algorithm and want to know all the tips and tricks to get their video as much exposure as possible. However, you cannot fight with the algorithm, because the algorithm does not "fight" against anyone. It serves to show viewers relevant videos. It's important to know your audience and create videos they want to see.
6. YouTube Search Only Videos
People will reach YouTube videos in many parts of this app or website, so you shouldn't focus only on YouTube search engine optimization. This doesn't mean that you shouldn't use SEO techniques, but don't forget your authenticity. It's important to find a balance between search engine optimization and creating authentic, valuable content that will reach and retain your audience.
YouTube, as well as the internet environment in general, is constantly changing, that's why advice that worked in the past no longer has to. Learn from multiple sources and follow advice that corresponds to your content.