by Google
YouTube is no longer just about making fun videos, it's about connecting people and creating communities around the world. How to create a strong community of viewers? The answer is simple, live stream. Live streaming on YouTube is a unique way to connect with your subscribers, get more views and create extra content for your next videos. Are you ready? These are xy reasons why you should start planning your live streams today.
Interaction with the audience in real time
It's great if you reply to all comments, interact with the community through stories or posts in the community, but a live stream takes interaction with the audience to the next level. It is a completely different experience for a fan to read a reply to his comment 1-2 days later, and it is completely different to see you live on YouTube answering his question in real time.
With live broadcasts, you get instant feedback from your fans, allowing you to improve at what you do. You can also use YouTube streaming to announce exciting news that your followers will hear exclusively. While live streaming may seem like a difficult concept at first, trust us when you step out of your comfort zone and add to by creating a live broadcast, your relationship with the community will change and you will feel more personal and open to the public.
YOU CAN BE YOURSELF
Your viewers also love authenticity. They are curious about how you are in real life, how you react to unexpected situations, what is your natural expression without having anything prepared. And you can show all this during the live broadcast. You can be natural, discuss topics with your audience that you don't normally talk about in your videos, get to know each other,find out what your fans like or roleplay and just have fun. And that's perfect on live streams, they have endless possibilities.
RECORDING FROM THE LIVE STREAM IS EXTRA CONTENT
You know what's great about live streams? You can archive them, cut the recordings and turn them into other videos that you publish on your channel. We can probably agree that creating videos on YouTube is very demanding for human creativity, on the one hand, you need to constantly come up with new original ideas, and on the other hand, your audience is asking for more and more content. And here comes help, live streams. Schedule live broadcasts, connect with fans and turn live stream recordings into full-fledged videos on your YouTube channel. But keep in mind that live streams shouldn't be the basis of your content (unless you're a streamer), but they can help you create more content for your audience without burning yourself out.
LIVE STREAM LEADS VIEWERS TO MORE VIDEOS
Not only does live broadcasting help you build a more intimate relationship with your followers, it also brings an opportunity to gain new subscribers for your channel. The live stream is a kind of gateway that leads viewers to your page where they can watch all your videos and decide whether to subscribe. It will get you more views and probably a few new subscribers.
LIVE STREAM BRINGS MONEY FOR YOUR OTHER PROJECTS
Through streaming, you can earn extra money for your other projects. You can set ads to appear on your live stream, and at the same time, your followers can support you through Super Chat. Remember , that earnings from live streams should not be the main reason for streaming, but a driving engine for your progress and creation of further, more elaborate content.
Live streams are a really great way to expand your presence on YouTube. They bring you stronger community connections, extra content, the ability to be authentic, grow your audience, and even make money. Think about what your live streams should look like, what you would enjoy and test yourself how it goes live. And remember, practice makes perfect, the more live streams you do, the better you will be. We're keeping our fingers crossed for you.
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