by Google
Our famous YouTubers are making big money today. The best of them get thousands of euros in their account every year, and the smaller ones can also please their account with interesting earnings. So if YouTube is a gold mine, why aren't you making a ton of money too? Maybe you don't know all the ways to monetize your creation. There are several ways for an influencer to make money and we have selected the TOP 10 for you.
1. SPONSORED CONTENT
Slovak and Czech YouTubers are seen as Internet celebrities, and that is also why companies are increasingly approaching them with the possibility of paid cooperation. Sponsored content comes in many forms. It can be Haul, Unboxing, Product placement, but also a large project with long-term cooperation. This is a certain commercial intervention in your work and it depends only on you how you use this method of earning. It is important that you can identify with the campaign and the brand. Authenticity is the number one rule for you.
2. POSTS ON SOCIAL NETWORKS
Instagram hashtags #sponsored #ad are no longer taboo today. Influencer marketing on social networks is developing at rocket speed, and you don't have to be afraid of the phrase sold out YouTuber. A study by Dana Rebecca Designs says that 72% of Instagram users have purchased a fashion, beauty or lifestyle product after seeing it on IG. People like to get advice on social networks from their favorite influencer. Therefore, in addition to your YouTube channel, you should also take care of your Instagram profile, which can very quickly become a great way to earn money.
3. FREE PRODUCTS
Product collaborations are very common, and that's why you should watch out for them! They are like the flu. You can catch it once, recover from it and be healthy for a whole year, or you can't get rid of it properly and it will come back every month. It also works with receiving free products. If you agree on specific terms of cooperation with the company, present the product based on the terms and then end the campaign, then you are doing well. But if you push every mystery package that lands in front of your front door to your insta story, post, or video, you can get stuck receiving various uninteresting packages every day, but your account will remain empty.
4. BRAND AMBASSADOR
Becoming a brand ambassador is already a lucrative business, but not impossible. Here, the relationship between the company and the influencer moves to the next level. You become not only the face of the brand, but above all the leader of its community. At this stage, the corporate partner does not dictate the number of posts on Instagram, but leaves you with a lot of freedom and responsibility for regularly creating sponsored content and representing the brand at various events.
5. AFFILIATE MARKETING (COMMISSION SALE)
Have you ever offered your fans a promo code for a selected product? Then you were part of the so-called commission sales, which is another way to earn. Affiliate marketing is also adding links to a website, a Facebook post, an Instagram bio or a YouTube video description. Many of these links send fans to e-commerce sites where they can purchase products or services based on your recommendation. This is also how earning via the Internet works. One of the commission-type campaigns was, for example, the sale of tickets for UTubering. A YouTuber promoted ticket sales by placing a unique ticket sales link on his channels or social networks and then earned a commission from tickets sold through his link. Affiliate marketing is clearly one of the most popular ways YouTubers make money and is equally suitable for larger and smaller channels alike.
6. EVENTS - MODERATOR OR SPEAKER
You are a natural in front of the camera and can improvise. Thanks to this, you can one day appear at a moderator event. Some YouTubers make money by moderating or performing at various public or private events. If you think that stage is the place for you, you should definitely not wait for someone to call you. Moma was not afraid to take advantage of the opportunity, she participated in the Face of FashionTV casting and won the post of fashion TV presenter.
7. OWN MERCH
Merchandise is another way that can bring you interesting earnings. However, it is no longer just about T-shirts and mugs with the influencer's name. Today, merch rather represents the creator's own style and products that are interesting to his audience. Are you a successful Gamer? Brand your gaming products. Are you crazy about fitness? Create your own brand of functional clothing. But there is one catch. The success of merch sales depends on the popularity of your YouTube channel. Therefore, before you start producing and selling it, make sure you have an audience that would appreciate your merch.
8. SALE OF BOOKS
Another way to enrich your account, but at the same time create a valuable product, is to write a book. Popular YouTubers often write about what it's like to be an influencer. You can, of course, write about something completely different. In our country, GOGO, Expl0ited, Selassie and PPPeter can boast of book creations with a completely fresh work Where everywhere I (didn't) die. Get inspired, maybe your creation will be the next bestseller.
9. CHANNEL MEMBERSHIP AND SUPER CHAT
Recently YouTube added a new feature called Channel membership. The new function gives YouTubers the opportunity to earn some extra euro and fans to support their favorite influencer and get exclusive videos, badges or emoticons. Another functionality to support creators is Super Chat. It brings a new way for fans to interact with the YouTuber. A fan can pay for their message to be highlighted in the chat, increasing the chance that their message will be read by a YouTuber in the chat.
10. HOW TO EARN THROUGH PATREON
Patreon is a kind of online tip cup filled by your fans. It's up to them whether they throw in small or big bills. They then get different benefits depending on how big of a tip they give you. It can be extra content, like a behind the scenes video, or they can even participate in the creation of content together with you. The important thing is that you create regular and interesting content for your audience, for which they will be willing to contribute.
Maybe it's time to stop asking how to make money on YouTube and start thinking about how to make money as an influencer. If you need advice, feel free to contact us and we will help you grow. Do not forget that it is important to know your value, not to underestimate yourself in commercial collaborations and to create regular and high-quality content for viewers.
