7 tips on how not to become a YouTuber

You might know the struggle of being a new or small creator on YouTube, constantly scouring the platform and taking in every bit of advice. Among the valuable insights is some terrible advice that no sane YouTuber would follow. Myths about the need to constantly add videos daily or excessive focus on SEO optimization are debunked. So, if you're a budding YouTuber and you don't want to fall into these big traps that could slow down your growth on the platform, be sure to read on.

When learning any new skill, it definitely pays to learn a lot. The challenge is to find what works uniquely for you. When it comes to YouTube, there are two broad types of advice to grow your channel. Each type revolves around best practices that often sound quite similar, regardless of who is giving the advice. But there's another type of advice that's quite harsh, like telling authors that their content is terrible, which isn't actually true.

Practical tips are often missing when traversing this maze. You might think you've finally found some useful advice, but it turns out to be disastrous. For example, a common bad tip is that you have to add videos every day to grow your channel.

Let's explore!

While seemingly increasing the number of videos may increase your visibility, a more compelling argument is for quality over quantity. Daily posting may be feasible for short YouTube Shorts or comedic meme videos, but creating longer, more thoughtful videos every day would be challenging, even for the most successful creators.

Instead of constantly creating new videos, consider creating templates for your videos, creating a library of visuals, sound effects and music; this will not only speed up your production process, but also increase the quality and uniformity of your content. Also consider standardizing your preview images with consistent fonts, color schemes, and layouts.

If you create videos every day that resonate with your audience and the channel grows, that's great and keep doing what works for you.

But if you find the pace unsustainable, remember that YouTube is a marathon, not a sprint.

One common piece of advice is to imitate successful YouTubers. While creators like MrBeast have achieved significant success, imitating them does not guarantee your own success. Every creator's success is unique and what works for one may not work for another. Make videos that you would like to watch yourself.

New YouTubers are also often advised to do extensive research before starting. While understanding what makes successful channels is useful, too much research can lead to analysis paralysis. Start creating videos based on passion and creativity; research can come later when you discover that YouTube is something you really enjoy.

Another commonly accepted philosophy is the importance of SEO, search engine optimization. While SEO can help your channel appear to new viewers, it certainly isn't everything. In particular, YouTube's algorithm gives more weight to viewer engagement than to optimized metadata. Focusing too much on SEO can limit your ability to establish a more personal relationship with your audience. On the other hand, if you create content that has the potential to be evergreen and there is a high demand for its search, for example recipes or instructions, you should pay more attention to SEO optimization. In such cases, there is a high probability that the viewer will not be interested in your entire video library, but will go specifically for one that solves his problem.

And finally, although analytical dataimportant, they shouldn't dictate your every move when you start. Focus on creating content you enjoy and learn what resonates with your audience. The goal is to connect with viewers and create content that makes them feel like it's made just for them.

This approach doesn't necessarily follow typical YouTuber advice exactly, but it's all about finding the best works for you and enjoy your content creation journey.

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